Globe shills for Sox

Published Nov 15 2007, 06:01 PM by Adam Reilly

As a coworker of mine put it: "Glad to see the Globe was nice enough to run the Red Sox 2008 ticket brochure on A1 today. I guess they need to do something to earn that 17 percent."

Now, the article in question does include a quote from a disgruntled ticketholder, one Jon Freedman, who called the increase in Sox ticket prices "pretty disgusting." But Freedman also says: "[I]f I don't buy them, there at at least 1,000 people who will."

Even better, from the Sox PR department's point of view, is that the article uncritically embraces the notion that the increases are necessary to keep pace with New York, as opposed to a way to make more money. Here's the lede:

The Red Sox, who already have the most expensive tickets in baseball, are raising prices again, this time by 9 percent, in an effort to keep up with a familiar target: the Yankees.

Did I mention that the New York Times Company, the Globe's corporate parent, owns 17 percent of the Sox's parent company? That's good, because the article didn't.

Attachment: http://thephoenix.com/MediaLog/content/binary/Monster.jpeg

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