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It's Official. Jack is Back

CBS4 (also known to many New Englanders as WBZ) has confimed that Jack Williams will be replacing Josh Binswanger as the top male anchor.

Here's the relevant section of the release:

Jack Williams, one of the most well-known and highly regarded journalists in Boston for over thirty years, will join Lisa Hughes as co-anchor of the weekday editions of CBS4 News at 5PM, 6PM and 11PM. Williams, most recently anchor of CBS4 News at Noon and 4PM, has been recognized by numerous organizations for his reporting and anchoring skills, commitment to the community, and his work on behalf of his weekly news series "Wednesday's Child," which he created in 1981.

Josh Binswanger, who joined the station in September 2004 as co-anchor of CBS4 News at 6PM and 11PM, has decided to leave CBS4 to embark on new career opportunities. His last day on CBS4 News was New Year's Eve as he rang in 2006 on CBS4's First Night broadcast with Lisa Hughes.

Ken Barlow, named Chief Meteorologist for Boston's CBS4 News in mid November, will join the highly acclaimed, weekday meteorologists Barry Burbank and Mish Michaels. Barlow will be the primary weather anchor on CBS4 News at 4PM, 5PM, 6PM, and 11PM. Meteorologist Mish Michaels, widely known for her expertise in climate and meteorological earth sciences as well as storm-chasing, will field anchor the evening and late weathercasts providing comprehensive, team coverage unlike any other weather reports in the region. Barry Burbank will remain at the weather helm of CBS4 at 5AM, 6AM, and noon. The team will also collaborate on special weather segments and coverage all winter long.


The bottom line is that Binswanger, who still had time left on his contract, didn't work out and the station is betting that an old familiar 60-something face can do better. (As one Media Log poster noted, they've already removed Binswanger from the CBS4 Web site. I guess visiting hours are over.)

Frankly, I thought Channel 7 owner Ed Ansin took a lot of the fun out of the Boston TV market with his emphasis on graphics and pacing and his belief that anchors were largely interchangeable. Now, there are too many interchangeable Boston anchors. Here's hoping that somehow this move, probably made out of desperation, ushers in another era of big personalities at the anchor desk.
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