I'm talking about the print edition, FYI. Right now, I'm paying a special discounted rate of $15.52 per month--which came with a $10 Dunkin' Donuts gift card! But once that expires, the Globe's new price increase will put my monthly rate at a whopping $37 per month.
I've always preferred reading an actual newspaper to the online version, but the intensity of that preference has ebbed over the past few years. Nowadays, I'll end up reading the paper online--at least initially--if I'm feeling too lazy to go downstairs and get the printed copy.
Given a choice between paying $37 and $0 every month, I believe I could make that a regular habit. And I'm guessing I'm not the only one.